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Commercial Vehicle Components Rebrands to NAPA Auto Parts


04 Apr 2025

Alliance Automotive Group UK & Ireland is proud to announce the national rebrand of its commercial vehicle subsidiary, Commercial Vehicle Components, to NAPA Auto Parts – Commercial.

This rebrand aligns the commercial division with the existing NAPA Auto Parts UK & Ireland network to create a combined network of over 290 stores, alongside the global network of more than 6,000 NAPA Auto Parts locations.

Our new branch in Leicester will be the first to display the new signage from its opening day on Tuesday 27th May 2025. In the coming weeks after Leicester opens, we will proceed with updating all other sites and expect the rebrand to conclude by the end of August.

Robin Hill, General Manager of NAPA Auto Parts – Commercial, commented:

“We’re thrilled to launch NAPA Auto Parts – Commercial in the UK & Ireland. Building on the success of the light vehicle store rebrand, we’re excited to contribute to the ongoing growth of the NAPA network.

Representing a brand that has delivered best-in-class service and support for over 100 years is a testament to the progress we’ve made with the NAPA Truck brand so far, alongside our key supplier partners.

Moving forward, our goal is to continually enhance the customer experience, and this investment highlights our commitment to providing a best-in-class commercial vehicle solution to the market.”

Commercial Vehicle Components Rebrands to NAPA Auto Parts


Alliance Automotive Group UK & Ireland is proud to announce the national rebrand of its commercial vehicle subsidiary, Commercial Vehicle Components, to NAPA Auto Parts – Commercial.

This rebrand aligns the commercial division with the existing NAPA Auto Parts UK & Ireland network to create a combined network of over 290 stores, alongside the global network of more than 6,000 NAPA Auto Parts locations.

Our new branch in Leicester will be the first to display the new signage from its opening day on Tuesday 27th May 2025. In the coming weeks after Leicester opens, we will proceed with updating all other sites and expect the rebrand to conclude by the end of August.

Robin Hill, General Manager of NAPA Auto Parts – Commercial, commented:

“We’re thrilled to launch NAPA Auto Parts – Commercial in the UK & Ireland. Building on the success of the light vehicle store rebrand, we’re excited to contribute to the ongoing growth of the NAPA network.

Representing a brand that has delivered best-in-class service and support for over 100 years is a testament to the progress we’ve made with the NAPA Truck brand so far, alongside our key supplier partners.

Moving forward, our goal is to continually enhance the customer experience, and this investment highlights our commitment to providing a best-in-class commercial vehicle solution to the market.”